Friday, 27 March 2015
Evaluation Task 3: What kind of media institution might distribute your media product and why?
My production company
is Touchstone Pictures, whose parent company is Walt Disney Productions. It
would fund and produce my film, which will consequently appeal to fans of films
by the same production company and therefore broadens the audience. My
distribution company is Walt Disney Studios Motion Pictures, which is
responsible for the marketing of my film – it would promote my film through the
use of television and print adverts in teen magazines. The titles appear, first
the cast, then the director and other members of the crew, for example, the
music producer. I have done this as my audience research survey revealed that
members of my audience would watch a film if they were interested in the
director or actors, so it would engage them if these were at the start of the
credits. My film is institutionally similar to 27 Dresses , which was produced by 20th Century Fox, as
it would be released in its native county (in this case the United Kingdom) and
then, if well received, released internationally. However, I would consider
releasing it in America as their reception for traditional romantic comedies is
better than this country’s.
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